The complete Soundmango library for playlist curators, ordered as a course: growth, retention, craft, money, and running several playlists as a business.
5 chapters · 27 modules
Chapter 1
Where followers and listeners actually come from, and the changes that bring more of them. Start here if your playlist is good and nobody has found it.
Turn more visits into follows with the right name, cover, description, opening tracks, and update rhythm.
Why people stop listening to a playlist, and the changes that bring your followers back, keep them longer, and get them saving and sharing.
The six free channels that bring real listeners to a playlist, why growth takes months, and a weekly routine that takes about half an hour.
What to post on short video, Instagram, X, Reddit, and YouTube, and a weekly routine you can keep through a busy month.
Give people a reason to know your name, a day to expect you, and a way you can reach them outside Spotify.
Chapter 2
Getting people to press play is half the job. This chapter is about what happens after they do.
Once a week, on the same day. How many tracks to add, which day suits your playlist, and when a different rhythm works better.
Why 40 to 60 tracks suits most playlists, the right count for each kind of playlist, and what goes wrong past a couple of hundred.
What your follower count does and doesn't tell you, how to estimate the listeners Spotify won't show you, and which number gets you paid.
Chapter 3
The craft. What goes in, in what order, and how to hold a playlist together over years.
How to build a playlist people come back to, fix one you already run, and tell whether it's working when all you see is a follower count.
Seven tests to run on every track before it goes in, in the order that saves the most time, plus two rules that keep the whole playlist balanced.
What belongs in positions 1 to 5, where new tracks go, and how to sequence energy, tempo, and joins so the whole playlist flows.
Three checks before you commit, three ways to cut a niche, and a four-week test that tells you whether it will hold for a year.
The five things that make a playlist recognizable: a sentence, a name people repeat, a consistent cover, a sound you can identify, and a person behind it.
Seven signs a track should come off your playlist, starting with the one curators ignore for months, and the rule that makes close calls quick.
Which tracks to retire, which to keep, and a rotation that keeps your playlist fresh without losing what makes it yours.
Chapter 4
What curator income actually looks like, where it comes from, and the line you have to stay on the right side of.
The ways a playlist curator gets paid, what each one needs, and how to turn it into steady monthly income without breaking Spotify's rules.
Where the line sits between getting paid for your work and selling a spot, the ways to earn that stay clear of it, and the habits that keep you safe.
What decides what a curator earns, how to work out your own number per month and per hour, and where most of the hours go.
Where the money from streams goes, why a playlist owner gets none of it, and where a curator's income comes from instead.
Five routes that pay for your ear, from running a playlist to writing reviews, what each one is worth, and the offers to avoid.
Chapter 5
Scaling up: more playlists, better systems, less wasted time, and a playlist that keeps its value for years.
Six ways to earn more from the playlists you already run, from real listening to adding playlists next door, all within Spotify's rules.
A month-by-month path through the first year, the weekly routine serious curators run, and the three ways it usually goes wrong.
Where a curator's hours really go, a routine that fits screening into one weekly block, and how to stop most unfitting tracks arriving at all.
The sources that reliably turn up music nobody else has found, ranked by hit rate, and a rotation that keeps any one of them from going stale.
Five questions in the order that saves the most time, a scoring habit for close calls, and how to turn your verdict into useful feedback.
What makes a playlist valuable to artists, a plan to raise that value week by week, and the habits that let it compound for years.
How a curator's ear develops: depth in one genre, hearing production, writing down your reasons, and checking yourself against what happened.
Waitlist curators get onboarded first, so your playlist is live the day the first campaign opportunities go out.