Groover vs Soundmango

An honest side-by-side comparison with everything you need to find out which platform suits you best.

See the comparison
  • Playlist match or refund
  • No fake streams or followers
  • 100% Spotify compliant

For artists

Soundmango is best if you want your track on real playlists with real listeners, and your money back if we can't find a match.

Groover is best if you want to choose every curator yourself, including blogs, radio stations, and labels.

Soundmango vs Groover at a glance

Minimum price

Soundmango

Starting from $14

Groover

€100 for the 50 curators they recommend

Chance of a playlist placement

Soundmango

99% playlist placement rate

Groover

Under 25% according to their website

Refund policy

Soundmango

100% money back if we can't find a match for your track

Groover

No refund when a curator says no

Track matching algorithm

Soundmango

Our AI matches your track to highly relevant playlists

Groover

Recommendations, then you pick each curator

Playlist quality

Soundmango

Real listeners and engagement on every playlist, continuously checked 24/7

Groover

No minimum listener count

How Soundmango works

On Groover

Spotify's rules and what your money pays for

Spotify for Artists says services that charge money to be “considered” for user playlists are strictly against Spotify's terms. On Groover the 2 Grooviz you spend on a curator pay them to listen to your track and write back. Groover's curator page puts it plainly: you get paid whether you decide to share the track, connect with the artist, or not. Their own FAQ says they don't sell placements and they don't sell streams, and that what you pay for is getting in front of independent curators, who then choose whether to add you. That is paying for consideration.

On Soundmango you pay for promotion and the curator's feedback on your track. Curators decide for themselves whether to add it, and approved tracks have an estimated 99% chance of landing on at least one playlist.

On Groover

What Groover costs, and what happens to your money

Groover sells credits called Grooviz at €1 each, all taxes included, which their pricing page puts at about $1.07. Reaching one curator costs 2 Grooviz, and the top curators, under 3% of the list by Groover's count, cost 4 or 6. Their guidance is that the most successful campaigns contact at least 50 curators, which is 100 Grooviz, and that some artists go to 100 contacts or more, which is 200. Packs start at 46€ and bring the price down by up to 24%. Of every 2 Grooviz, 1 goes to the curator and Groover keeps 1 as commission. Grooviz also buy Groover Hype, which moves your track to the top of a curator's list.

The Grooviz are spent once the curator writes back, whatever they decide. They come back only for a curator who doesn't answer within 7 days, and they come back as credits to spend on other curators. Groover's terms add that individual users expressly waive the 14-day right of withdrawal that normally applies to services bought at a distance, and that Groover's obligation is one of means, to the exclusion of any obligation of result.

Groover's homepage puts more than 4 million pieces of feedback against more than 1 million shares, a count that covers reviews and playlist adds alike. By that arithmetic, one share for every four tracks sent, or about €8 of contacts per share.

On Soundmango there are no credits and no packs. You choose your criteria and a duration, see the price before you pay, and pay once. If your track doesn't pass our review, no playlist fits it, or no curator takes on your campaign, you get every cent back. If a curator takes it on and doesn't deliver, we find a replacement at no extra cost, or refund you for what wasn't delivered.

On Groover

How you find curators, and who hears your track

Groover gives you the list and you work through it. You filter it, read the profiles, write a pitch, and pick each curator you want to reach, with every pick paid in Grooviz. Their guidance is to contact at least 50, because in Groover's words reach matters more than any single pitch. Each of those 50 is your own judgment about whether your track suits that playlist, and each pick costs 2 Grooviz whether the curator shares your track or not.

On Soundmango you tell us what kind of playlist you want: the genres and a minimum follower count. Your track only reaches curators whose playlists fit, and when one passes, we bring it to the next.

On Groover

What you get for your Grooviz

What Groover promises is a reply. Their terms define feedback as written feedback of at least 15 words, and their curator guide advises listening to at least a minute of the track before writing it. The reply is due within 7 days, and Groover puts their answer rate at over 85%, with most replies inside 72 hours. On placements their FAQ is direct: placement is never guaranteed, and if your track matches the playlist, the curator can add it.

On Soundmango a campaign gets you the curator's ratings of your track and a promotional post about it on our partner site, under the curator's name. Soundmango can't make a curator add your track either. Curators always decide for themselves, and approved tracks have an estimated 99% chance of landing on at least one playlist.

Which one is right for you?

Choose Soundmango if

  • You want your track on real playlists with real listeners.
  • You want a 99% chance of a playlist placement once your track is approved.
  • You want to pay for results, and get every cent back if we can't find a match.
  • You want to spend your time on music and leave finding the right curators to us.

Choose Groover if

  • You want to choose each curator yourself.
  • Your track isn't out yet.
  • You want to hear what a lot of different curators think of your track.
  • You want to reach radio stations, labels, and blogs as well as playlist curators.

Questions about Groover and Soundmango

Get your track on real Spotify playlists

Soundmango is a playlist promotion marketplace with a 99% chance of landing on a playlist. If no curator fits your track, you get 100% of your money back.

Join the waitlist for early access

Groover is a trademark of its owner. Soundmango is not affiliated with Groover. Details reflect Groover's public site and terms. Spotted something that changed? Tell us.